Far East: The Aesthetics of Attraction (MBFN—Far East), Vladivostok, July 13–15, 2027.

The initiative will be built on a federal framework. MBFN is being prepared with the support of the Russian Ministry of Construction and the Chamber of Commerce and Industry of the Russian Federation, with the regional TASS bureau serving as its general media partner. The international news resource Capital of the Country/National-capital has taken on part of the media coverage and business-program development, as was also confirmed at the very first meeting. This framework gives the business program direct access to the federal agenda. To formalize it, the Forum’s preparations will be brought before the Public Council under the Russian Ministry of Construction, the boards of the Primorsky Territory Chamber of Commerce and Industry and OPORA RUSSIA. The Primorye leadership is expected to play a particularly important role: the administration’s interest in increasing the region’s investment appeal aligns with the Forum’s goals, making the event a tool for addressing Primorye’s strategic priorities.

This framework supports an ecosystem of connections. The first meeting, which Mikhail Green, Chairman of the Board of the International Real Estate Business Forum (ANO), flew in from Moscow to attend, went beyond declarations: the Organizing Committee’s membership was approved, responsibilities were assigned, and the structure of the specialized committees—with their respective chairs—was established.

Andrey Likefet and Matvey Savich were appointed to head the Program Committee, which shapes the business program and selects speakers. Separate committees will handle dialogue with regional and federal authorities, international relations, media relations, sponsors, grants, and the cultural program. Partner outreach was assigned to a committee led by Natalia Polyakova and Tatiana Nikityuk. The Organizing Committee includes Vladimir Katenev, President of the St. Petersburg Chamber of Commerce and Industry; Pyotr Chekmaryov, Vice President of the Russian Academy of Sciences; Sergey Chernogaev, Chairman of the Federation of Independent Trade Unions of Russia; Nikolay Shumakov, President of the Union of Architects of Russia; and Ksenia Isaeva, Head of the TASS Far East Regional Information Center. This is not a list of invitees, but a map of connections: the program’s quality depends on the people who shape it, while the participation of development institutions, industry associations, and business media lends each session added credibility.

At the Organizing Committee members’ suggestion, the program will include sessions on land issues, low-rise construction and individual housing, integrated territorial development, energy supply and efficiency. Workforce needs in the construction industry will be incorporated into one of the sessions. The organizers also plan to draw on the scientific expertise of the Russian Academy of Sciences and the research of Far Eastern Federal University, spanning agriculture, architecture, and agritourism. Elena Ivkina, CEO of the international online resource Capital of the Country/National-capital, also proposed a session titled “The Region’s Information Footprint: Turning News into Investment.”

A bridge to Asia will be another key focus. In its work with China, the Forum will rely on support from the Russian Ministry of Foreign Affairs and the Chamber of Commerce and Industry of the Russian Federation as channels for engagement with CCPIT, the government body that organizes overseas exhibitions and business missions. This area is overseen by the International Relations Committee, chaired by Boris Stupnitsky, President of the Primorsky Territory Chamber of Commerce and Industry. The aim is not a one-off invitation to exhibitors, but a mechanism for their regular participation: group stands for building-materials and equipment manufacturers, exchanges of business missions, and reimbursement of expenses through Chinese export-support programs. In return, Chinese companies will gain access to the Far East market.

All of this is intended to come together in a club where people profit from collaboration. The forum, taking place July 13–15, 2027, is unique in offering participants the chance to join those who shape and apply the rules, hear about decisions in the pipeline, and spot business opportunities as they emerge. Exclusivity is not about the price of participation packages, but the density of connections: when developers and banks, agencies and IT platforms, investors and manufacturers are brought together, an ecosystem emerges that can sustain itself. That is why session organizers are expected to be selected from among partners and sponsors. A larger venue—the Grand Hotel Rodina—is under consideration to accommodate the exhibition. The cultural program—a race, a regatta, a reception, and a cruise through Peter the Great Gulf—will be more than entertainment: it will help build trust, the only currency that never loses its value.

The greatest value of participation is that attendees will learn about opportunities to generate profit through diversification. The Far East has everything it needs to become not a transit zone, but a region of growth. MBFN offers a real chance to join the club bringing these elements together into a cohesive offering.